Panelto Foods – Focacciata
The Challenge Panelto Foods, a leading supplier of bakery breads to retailers across Ireland and the UK, is committed to staying ahead of market trends with high-quality, innovative products. They developed a new Italian-inspired bread, Focacciata, designed to fill a gap in the market for an artisan-style, versatile sandwich bread. However, as Focacciata was being […]
Driving Growth for Panelto’s Heat & Eat Range
Panelto Foods had an established Heat & Eat range available in In-Store Bakeries across Tesco UK and Ireland. While the range was performing well, Panelto identified an opportunity to enhance the offering and drive further sales and growth. They needed a clear strategy to attract new customers, refine the product proposition, and elevate brand visibility both in-store and out-of-store.
Macroom Buffalo – Crafting a Stronger Brand & Launching a New Product
Macroom Buffalo, Ireland’s first artisan buffalo dairy producer, has built a reputation for high-quality, locally produced buffalo dairy products. However, as the business grew, they recognised the need to strengthen their brand identity, increase awareness, and develop a clear marketing strategy—particularly with the launch of their new range of Buffalo Yogurts.
Kish Fish – A Bold Rebrand & A Standout PR Launch
Kish Fish, a leading seafood wholesaler and retailer, was undergoing a rebrand in collaboration with Bord Bia and New World Design Agency. However, with no in-house marketing team to execute the transformation, they needed a strategic partner to bring the new brand to life across every touchpoint.
