A Product launch with a Difference
Brave launched a completely new and innovative iced coffee range for a leading retailer and in order to ensure great PR Coverage and to deliver an exciting new Launch we partnered with a leading PR Agency and created a launch event with a difference – We hosted a morning HIT Workout event with local influencers
Hosting an Event – During Covid – Brave Style…
During Covid no one was allowed to host events due to the high risk of gathering people. Therefore alongside a Leading PR agency we created a Drive Thru Halloween event to launch a range of Autumn products
New Product Launch – That created a ‘Buzz’ around tow
Tired of doing things the was everyone else did things, this leading Food and Beverage brand needed to disrupt the market with a new range of drinks and the best way to get people to try their product was to get customer to come to the stores for a free sample, so Brave created a Free Day where between a specific time customers were invited to come for a Free Drink. Through creative advertising and PR partnerships and a large scale pre campaign build up, the brand created quite a buzz around the city with thousands of people queuing for drinks. This momentum and buzz was all captured and shared across social media and really drove large scale awareness to this new range of drinks.
